Noblelift Thailand Subsidiary Officially Opens:
Bringing Global Capabilities Closer to Local Markets
On July 10, 2026, NOBLELIFT Thailand Subsidiary officially opened in Samut Prakan, Thailand. Located at the center of Southeast Asia’s manufacturing, logistics, and trade network, Thailand continues to see strong growth in e-commerce, warehousing, manufacturing, infrastructure, and cold chain logistics, driving new demands for material handling solutions.
During the opening ceremony, Mrs. Amy Liang, Director of International Sales at Noblelift, shared the company’s global vision. She highlighted that Southeast Asia is becoming a key growth region for the global material handling market, and that Thailand’s rapid development makes localized service capabilities increasingly important.
Following this, Mr. Pathawee Phanthang, Country Manager of Noblelift Thailand, shared insights into local market needs, team development, and future service plans. He explained that the Thailand Subsidiary will leverage Noblelift’s complete product range, lithium battery technology, local inventory, spare parts support, AI Agent, and local service team to provide faster and more localized support for customers in Thailand.
Mr. Daniel Shen, Southeast Asia Regional Manager at Noblelift, introduced Noblelift’s product portfolio, service capabilities, and after-sales support system. He highlighted the company’s expertise in warehouse equipment, forklifts, and other material handling solutions, as well as the support provided for customers’ daily operations.
During the event, Noblelift also established partnerships with three new authorized dealers. By building closer cooperation with local partners, Noblelift will further strengthen its service network across Southeast Asia and provide faster product support and after-sales services to more customers.
Customers also had the opportunity to explore Noblelift’s warehouse equipment, forklifts, and material handling solutions up close. Through hands-on test drives, they experienced the equipment’s operational stability, steering performance, driving comfort, and efficiency. Many customers gave positive feedback on the performance and quality of Noblelift warehouse equipment, recognizing its ability to support daily warehousing, loading and unloading, and factory logistics applications.
The establishment of the Noblelift Thailand marks a remarkable milestone for Noblelift’s expansion in Southeast Asia. Congratulations to the grand opening of Noblelift Thailand and wish Noblelift bring more advanced material handling solutions to the Thailand market!
Note to Editors: Noblelift Group is a USD 1 billion corporation that was founded in 2000 in China. It has been listed on the Shanghai Stock Exchange since 2015 and employs over 5,000 people around the world. Noblelift is a global leader in intralogistics and material handling solutions. For more than 13 years, the company has also manufactured MEWPs as complementary products for its material handling customers. Subsidiaries include companies in Germany, the USA, Canada, Malaysia, Vietnam and South Korea etc. Noblelift’s Access Division was launched in January 2025 to bring a full range of products to rental companies around the world.
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